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Bosch sees double-digit Myanmar growth


Photo: Bosch

Bosch, a leading global supplier of technology and services,ended its 2015 fiscal year with a healthy double-digit sales growth in Myanmar.

This growth was mainly backed by a strong increase in the company’sautomotive aftermarket business and sales of power tools to the constructionindustries. 

“Myanmar continues to be an important growth market for Bosch inSoutheast Asia. We anticipate an increased demand for our products andservices due to a positive development of the automobile and industrial sectors inMyanmar,” said Andre de Jong, representative of Bosch Group in Myanmar.

“With our products ‘invented for life’, we help make a difference in the region,” headded.

Bosch continues to focus on its local-for-local strategy by employing more Myanmar associates. “Currently, almost all of our associates are locals. At Bosch,we believe that natives understand the needs of the domestic market best. Wewill continue to attract more Burmese talent, both within Myanmar and othercountries, to join our dynamic team,” said De Jong.

Further expansion of mobility solutions offer in line with market growthIn 2015, Bosch’s Mobility Solutions business sector remained the maincontributor to the company’s growth in Myanmar. It registered another year ofstrong double-digit growth that was mainly backed by the increased demand forautomotive aftermarket products such as spark plugs and car batteries. Boschalso experienced positive sales opportunities in the automotive off-highwaysegment in 2015.

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